Potential students are attracted to success @toan-hoang , say there are four courses on offer - all about the same length and price - yours stands out! Plus it is on the browser pages with its shiny badge. I always notice a drop in sales AFTER the hot and new badge is passed on. It is something I consciously work at getting to give me an organic sales boost. PLUS I screenshot it and share it everywhere social media wise - it always leads to more sales.
If the Highest Rated disappears, would the badge revert back to the New and Hot? I am conscious that the Highest Rated won't be there forever, and I am bracing myself for a few 1-star ratings, you cannot please everyone right...
P.s. I have screenshotted this and shared it around my networks, and also to keep for prosperity 🙂