Hi @VirajShetty265, Great question. I have 1 prominent free course on Udemy. There may be others that I do not recollect and do not track either. I launched this specific free course way back in 2017. Below are some numbers: The objective to launch a free course was to get higher number of students with the expectation that these students will convert to paid. Between 2017 and early 2020 or 21, I used to get about 20-50 enrollments daily on this free course. During that period, Udemy had a check box filter of Free courses. So, students could access Free courses easily. Cut to today, this Free Course Checkbox filter is removed as Udemy focuses on Paid courses more than free courses. Now I get more paid per day sales compared to Free course sales. Which is technically a good thing. Here are my observations: I cannot confidently say whether it was a good strategy or a bad one to release the Free Course. This is because we do not have any data to prove. However, I have this uncanny habit of looking up a student's profile by clicking his/her name in the Student's tab of your course. When you click on the name of the student, you can see what courses he/she has purchased. Free Students: Whenever I clicked on the name of students belonging to Free courses, I could see that these students have enrolled only in Free courses. There are hardly any (and most likely none) paid courses. Paid Students: When I clicked on the name of paid students, I could see there are hardly any Free courses in their profile. So - this small sampling does indicate the creating free courses may not be a good idea. A free student will not pay for the course. A paid student will always prefer paying for the course. Do I regret my decision of creating a Free Course? Not at all. Why? This is because my Free Course got selected in the UfB catalog (possibly due to its high consistent ratings). And even though it is a free course in the marketplace, it earns money when a UfB customer takes this course. This free course has been able to earn about $3,000 after being on UfB until today and continues to earn money each month. Conclusion: If I was asked whether I would create a free course, I wouldn't do so. Primarily because now a student does not have the ability to filter out free courses and the number of enrollments will be way lesser. I would use this time to create a higher quality paid course that have a good potential to get selected in the UfB catalog. Hope this helps 🙂
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