@ba0708 exactly that! I never understood the outrage on the topic of decreasing the split to 37% in the marketplace, because it just makes sense. The same when they reduced UFB from 50% to 25% some years ago. Again, that made sense, because of the big sales team and so on. But on this topic? No one seems to care, but this one might become the real problem. As Udemy will push subscriptions more and more in the coming years, our revenue will eventually come closer and closer to 25%, not 37%. How is that justified? We used to share the revenue with Udemy 50-50, which looked more like a partnership. Now the outlook is that in a couple of years, Udemy will take 75%, if this revenue split isn't adjusted at some point. And again, without Udemy doing more work or more investing, unlike they do with UFB. @Abbie I think it would be very helpful to everyone if you could elaborate a bit on the plans of revenue share in the subscription world in the years to come. Thanks!
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I still have some questions: 1) What's the subscription gonna cost per month? 2) Why is the revenue share only 25% for instructors? I understand that it's 25% on UFB, because it probably costs more money to acquire big enterprise customers. But why use the same share on the student subscription? Will it not simply run in parallel to the marketplace? Why, then, is the revenue share not 37% as well? So we already got our share in the marketplace reduced to 37% (I know that it doesn't change revenue much for most instructors, but it's still a reduction). I'm truly worried that Udemy will switch to only subscriptions at some point in the future, leaving the marketplace and its 37% share behind, and that our cut will then remain at 25% forever. So what's your take on this?
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