Udemy

EveWilliams · ‎12-17-2020

Welcome to Udemy and wishing you every success.

EveWilliams · ‎11-12-2020

It's a good idea to use the marketplace tool before you make a course as where there are a large number of courses in a given topic, the first page is going to be occupied by established courses with a large number of reviews. There are a few things you can do: * Be sure that your title, subtitle and course description reference the keywords people will use to search for courses on your topic. * Politely ask for reviews at the end of the course. Reviews are essential in terms of SEO. * Send educational announcements encouraging students to engage with the course. SEO on Udemy is not particularly transparent and you may need to tweak things several times before you get results.

EveWilliams · ‎09-08-2020

I swear every ****ing day, but some students may find it offensive and there is no reason to get people offside. In a professional context, I think you do have to keep it clean. Your students will be from very diverse backgrounds on a platform this big.

EveWilliams · ‎08-20-2020

2000 students is a clear goal, but i would aim instead to get good reviews from the students you have and listen to their feedback. This will improve your SEO and getting students is all about good SEO. Don't even think of going the free route... there is nothing to be gained. A great promo video and landing offer are key to getting students. I rewrote my landing pages last year. Dave Espino has a great course on writing Udemy landing pages. My other tip: test and know your keywords. The marketing tool and Google trends are your friends.

EveWilliams · ‎07-31-2020

Good for you for getting your course out there! I can't say if what worked for me will work for you, but here are my top tips: 1. Pay careful attention to your landing page. The title needs to both contain the keywords and suggest the benefit of doing your course. 2. Your promo video is very important. Describe benefits over features and connect on both an emotional and intellectual level. 3. Tell students why your course is different to other courses. 4. Ask for reviews. Obviously don't ask for 5 star reviews! 5. If you have a YouTube channel, post a sample video. There are some things NOT to do. 1. Don't post free coupons all over Facebook. Very bad idea as these students don't take the course and sometimes free students leave bad reviews. 2. Most instructors concurr Facebook advertising doesn't work. 3. Don't get friends and family to leave reviews. They will be filtered out.

EveWilliams · ‎07-25-2020

I want to pick up on the Facebook ads thing... alot of instructors find they don't work well for online courses. Have you thought of joining sub Reddits? Reddit is a great place to find people asking questions on your topic. It sounds like your start wasn't all that bad and that maybe you need to shift your expectations for a while. In my first month on Udemy I made $50. I now make $2000 dollars most months. It took time but I built a student body some of whom liked my style. Then I hit pay dirt with a course in a topic with high demand and a moderate number of courses. If making money is the goal, the marketplace insights tool is your best friend. I spent alot of time studying how to write a landing page and record a promo to increase conversions. Dave Espino has a good course on this. Also, checkout Louise Croft's guide to Udemy earninfs on YouTube. Her channel name is Digital Nomad Girl. She really inspired me and also helped shape my expectations when I first started teaching on Udemy. I also have a video sharing my experiences and how I managed to increase my income.

EveWilliams · ‎07-04-2020

I have a best seller and a highly rated course in 2 'bring your A game' topics. It can be done! You need to offer something exceptional. You need a great promo video that very clearly describes how your course will benefit students and what their life will be like after taking it. You need to offer downloadable resources. I offer a free Zoom meeting once a month which students are engaged in. If people like you and your style, you can promote new courses to existing students and grow from there, It says bring your A game.... so just bring your A game!!

EveWilliams · ‎05-14-2020

Hi, Imogen. If you go into your revenue report and click on this month, you will see what you were paid per enrollment. Courses never sell at full price and instructors do not keep 100% of the revenue. I got 85 cents for one enrollment on a course listed at $149.99. It's basically a numbers game. If you opt out of promotions you can sell at full price but it's unlikely people will buy with other courses on the same topic priced at $9.99. You just need to get some good reviews in to gain traction and to use the coupon system to promote your course.

EveWilliams · ‎10-19-2019

If you have a following and mailing list off Udemy, why do you use it to promote courses on here out of interest? If you sold courses from your own website, since people are interested in your brand, wouldn't you make more money selling from your own website?

EveWilliams · ‎09-10-2019

I'm not following quite the same pattern... my August was a trainwreck sales wise, down about 30% on the same period last year. July does tend to be slow, but I find December quite good for sales if you pitch the fact poeple can gift courses (with a nice e-gift wrap!) in your promotions. September seems to be picking up although it could be better... we'll have to wait and see what this pricing structure malarkey leads to.

Udemy

Eve Williams MMus

EveWilliams
•
Level 3

Signed Singer and Songwriter, 10 years+ Teaching Experience

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Re: Hello Everyone,

Re: How to get our course on the top position in search results

Re: Profanity

Re: Share experience

Re: Marketing of new course

Re: Point me in the right direction please!

Re: Availability of courses too high in my subject

Re: student numbers don't tally

Re: Sharing this Milestone and what I learned along the way!

Re: Udemy Promotion Schedule - Remainder of 2019

Eve Williams MMus

EveWilliams • Level 3

Signed Singer and Songwriter, 10 years+ Teaching Experience

Community stats

EveWilliams
•
Level 3