I don't understand this experiment. It seems to be moving away from the Udemy value proposition and business model of making quality content available to a high numbers of students at a low price. A mistake I've watched lots of businesses make, in my consulting career, is not being clear about their business strategy. A market driven strategy is based on making conscious choices about which markets you'll serve and how you'll add value to your customers within these markets. You seek to differentiate yourself from your competitors by identifying benefits you will or will not provide and organizing around the delivery of these benefits. Lacking a clear strategy, a company tries to be all things to all people (JCNordMart), a failing strategy. So, I wonder what this experiment means because it is such a departure from Udemy's core strategy. It leaves me confused and wondering about the future direction of Udemy and how it will impact us as instructors.
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