Honest opinions on ads

[Malena]

Hello,

I recently created my first course "Classy Elimination Communication: no more poopy diapers!"

I have an instagram page with few followers, and I added my course to udemy hoping to reach a bigger audience.

It's not working and I could use some advice, how can my course get a better ranking within Udemy?
What do you guys think of ads headed towards your udemy page?
Thanks for your help, any advice/feedback is appreciated. 

Malena

[SansaoSeara]

Hey, how are you?

The best tip would be to update the course, improve the information on the sales page to make it more searchable, and create a good sales video.

Regarding advertisements, in my opinion I don't think it's worth it, as you're going to pay to send people into a world of competition.

Apart from the fact that you compete with Udemy itself, if you really want to invest I would start creating content on Instagram and make ads to gain followers, then you offer it organically to these followers.

[Malena]

Thank you! 

What is in your opinion a good sales video?
I appreciate your advice!
Malena

[SansaoSeara]

In my opinion, a good sales video has:

introduction, where you quickly summarize the course content.

Presentation, you introduce yourself and talk about your qualifications.

If you have a brief personal story with course content.

Description of some most important points about the course.

Name a special class that adds value beyond the course content.

Saying it has a 30 day guarantee helps.

Ask to sign up with something more emotional, like don't let this opportunity pass you by, invest in yourself...

[GertrudeCho465]

Thanks for your advice. Quite helpful.

[GertrudeCho465]

Thanks for sharing. Simple and easy to follow and put into action.