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Re: Big News! Udemy + Coursera Combination Announcement
Will Coursera have the same a la carte or subscription marketing strategy currently in place? Or subscription only?
And will the pricing strategy stay the same: $10+ for the marketplace?
Will our revenue share stay the same or get cut?
What is the expected revenue loss with UB and Personal minutes being diluted with the increased competition of thousands of new courses?
I'm not in the "business" or "ai" market so is my niche going to be welcomed or pushed out of sight?
Tough questions I know you can't answer… because our "new" CEO will make those decisions based on investor demands.
Sure, you/he could tell us what we want/need to here.
But, how many times in the last 10 years were we told something along the lines of:
"To strengthen our market position and accelerate growth, we will be adjusting the revenue share. Our research indicates that reinvesting these funds into market expansion will drive long-term growth and create increased revenue opportunities across the platform."
So many unanswered questions we're left to wonder, hope, and expect the worst.
Parker
Re: Big News! Udemy + Coursera Combination Announcement
According to investors.coursera.com, It's not so good news for Udemy instructors . Udemy will cease to exist. Even its shares will be merged under coursera. Coursera Shareholders will be 59% and Udemy shareholders will be 41%.
Leadership, Corporate Governance, and Headquarters
Upon the closing of the transaction, Greg Hart, Chief Executive Officer of Coursera, will continue as Chief Executive Officer of the combined company. The Board of Directors of the combined company will consist of nine directors, six from the Coursera Board, including Greg Hart and Andrew Ng, who will continue as Chairman of the Board, and three from the Udemy Board. The combined company will operate under the name Coursera, trade under the ticker symbol COUR on the NYSE, and be headquartered in Mountain View, California. Upon completion of the transaction, Udemy’s common stock will no longer be listed on NASDAQ.
The merged company will operate under Coursera. There will be no Udemy anymore.
This breaks my heart.
Re: Big News! Udemy + Coursera Combination Announcement
Hugo Sarrazin's announcement email clearly stated the following:
"we have agreed to combine with Coursera to create a leading technology platform"
There it is. If you're not tech you're out. And if you're not sure look at your revenue graph over the last 12 months. If you have seen a steady decline in your revenue then this is likely the last station for your Udemy journey. They'll make up the content shortfall through the merger. They've been setting this in place for some time now and we're just the last to know.
Re: Big News! Udemy + Coursera Combination Announcement
The email from the CEO announcing this clearly states that the merger will create "a leading technology platform", so I think the answer is there, and that steady divestment many instructors have been noticing in the last 12 months reinforce this position.
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Re: Big News! Udemy + Coursera Combination Announcement
Coursera's business model is different from Udemy's, therefore, instructors' earnings will decrease, I'm sure of it... We'll have to see what happens later, but in my opinion, this doesn't look good for the instructors at all!
Re: Big News! Udemy + Coursera Combination Announcement
I’m optimistic about the opportunity to expand global reach and impact—helping more people build real-world skills faster in the AI era.😊
Re: Big News! Udemy + Coursera Combination Announcement
I expected a long time ago that Udemy would be liquidated or acquired by another company; I just expected it to be acquired by YouTube.
Re: Big News! Udemy + Coursera Combination Announcement
More isn't always better. Especially for UB and Personal Subscription minutes.
Now, our courses will be competing with thousands more and the earnings will be diluted!
Parker