Best Of

We've been getting nothing but a beating since the beginning of the year.

I feel like everything that has come up in the community over the last few months has been a clear indicator of a plan already in action. The Coursera model is more of a partnership/plan based model and that's what Udemy has been steadily steering toward so I expect that the drop in revenue we've all experienced is Udemy aligning with Coursera's business model. And we're seeing million dollar Udemy instrucotrs in non tech related topics experience colossal drops in revenue.

I don't think we need to wait - it's already been happening. That's what everyone has been complaining about.

The present confusion, shock and lack of clarity about future is going to impact the motivation of Instructors to invest time, energy and resources on creating new courses or to update existing courses. This definitely looks like a six months notice for most of the instructors who are not among the top.

I am sure that if Udemy's model was so successful then other new or existing platforms will soon start to offer even better deals to instructors to attract them. Yes, they will lack the market reach and depth. If AI is the catalyst then few innovative platforms will launch with a business model integrating the strengths of human instructors and technology. This is how Udemy became so successful in the past.

I find no sense in integrating two completely different business models with complete different philosophy, beliefs, ecosystem and even customers. This is just the way to survive (I think) in technology disruption, to capture the market share, creating the best earning scenario for shareholders and to remove the competition. This will also to compel the learners to accept the only existing option available in the market, wheather they like it or not.

This is the only logical explanation to this decision. This is the tough time for teaching and training industry, especially for those not among the top and when AI can create better courses in minutes and provide top-notch support at the click of a button.

Undoubtedly, this merger between Udemy and Coursera will create significant strategic value.

However, Udemy stands out as a far more dynamic and agile platform. This merger should prioritize preserving Udemy’s brand, agility, culture, and innovative strength, rather than diluting them within a larger structure!