Hello, and I need help please! Since my first course went live a couple of days ago I’m being spammed by ‘experts’ offering to help me crack the Udemy algorithm. Any advice on this, would be gratefully welcomed!
Avoid them like plague. Do not respond to their messages/emails, ignore them completely.
Steer well clear of these people. You are on a long hard road with no quick fixes. Quality matters - video - audio - course content - engaging delivery ChatGPT will give you an entire strategy. My experience? I gave out 1000 free vouchers, got negative reviews and it tanked the course for 18 months. It was a slow and long way back. Reason? The free voucher people only wanted the certificate. (I could see this from the student stats.)
Hi Michael Jackson,
Don't even respond. Just block and mark as spam.
Good luck!
I always ignore them. There were some glued to me sending messages every week. For those, I gave them an offer. You can do the promotion however you want (but still have to let me know when the work is done) but I clearly mentioned that neither I am not paying you a penny upfront nor the free coupons. You can start when the month starts and by the month end, if you can get me more than 2x enrollment (compared to the average of previous 6 months) from the coupon I have given, I will pay you 40% of the earnings. This is where they started coming up with reasons. Many of them contacted me even after a week but I clearly mentioned that they have to go by my condition. Only after that, the glued ones stopped chasing me. I just have the email content saved and I usually send them straight away otherwise they keep sending repeated emails which bothers me too much. I am not asking anyone to take this approach or spend time on it but that's how I got rid of some of the spammers.
Michael,
How many courses do you have?
The reason I ask is that all you need is two to take advantage of my #1 Udemy marketing strategy:
Promotional announcements.
With just two courses, you can promote each course to the other every other week.
I typically make over 50% of my Udemy revenue from promotional announcements for courses priced at $9.99.
I have somewhere over 70 courses and use an Excel spreadsheet to manage the hundreds of thousands of promotional announcements I send out per month.
Hope this helps,
Hi @BrianJackson
That's amazing. 70+ courses is a lot. Seems like a lot of work to send separate promotions several times a month although it does seem to make sense. I currently have 17 courses and I just send out two messages a month to everyone. The courses cover fairly similar topics (math, mobile dev, Python and Data Science, vibe coding) so maybe it makes sense. Thanks for sharing!
Ron
More interesting points regarding promotional announcements:
o Tuesday through Thursday are the best days to send promotional announcements.
o Around 4:00 PM PT seems to be the best time to send. This is hard to hit since Udemy varies its sending delay.
o I always promote a $9.99. $12.99 to $19.99 is tempting to get the 31-day coupon, but no one will pay that much for a course.
o I used to send free coupons, but only gathered collectors who neither watched my course nor left reviews. I stopped this.
o I like promoting a single course in my promotional announcements so that I can exclude owners of that course from receiving the email.
o I try to target courses that would be interested in the course I'm promoting (I teach in multiple niches).
o I spread my promotional emails across different course types to reduce the elimination of target students due to redundancy.
o I either write my announcements and use ChatGPT to improve them, or write them in ChatGPT with a prompt such as:
Write a long promotional announcement for a Udemy online video training course titled "[TITLE]" and subtitled "[SUBTITLE]". Use lots of marketing speak, include lots of graphics and include at least 2 bulleted lists. Here's the course description and table of contents for the course: [COPY & PASTE the TOC and COURSE DESCRIPTION]
All the best,
—Brian
