Improving Conversion rate

HireBright
HireBright Posts: 3 researcher rank
in First-time course creation

Hi everyone! Glad to be part of this community!

I recently launched my first course. I've been pushing it on google and social media. Of course it is not easy, so I am looking for ways to improve.

I am looking for insights about two topics:

  1. How can I improve my landing page (please concrete suggestions... I read a lot of the generic stuff)
  2. When working with Google Adwords, Facebook, LinkedIn, Twitter how can we do Conversion Tracking with Udemy?

Oh, and any other feedback about my course is more than welcome.... I'd love to share free coupons, but I guess it's not conform with the policy...

Cheers

HireBright

Comments

  • FrankKane
    FrankKane Posts: 1,893 rolemodel rank

    I think the main area for improvement is your promotional video. Find the top-selling courses in your topic (you can easily find that via the Insights tool) and look at their promo videos. Learn from them, and make yours even better.

    See https://info.udemy.com/perfect-promo for some good tips.

  • HireBright
    HireBright Posts: 3 researcher rank

    Thanks Frank! Working on it!

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