To jump, or not to jump

Hi everyone,

I have a Facebook following of about 20,000, mostly consisting of my university students. I'm considering designing some courses but I'm unsure if it's worth the effort. Given the restrictions on direct selling, what would be the best technique to market to them? Would offering the course for free be a good strategy? I'd appreciate any insights or suggestions!

Thanks!

Comments

  • Hello,

    Offering a course for free can be an effective marketing strategy, as it can attract a large audience and build trust. You can leverage your Facebook following by providing a free introductory module or mini-course to showcase the value of your full course. This approach can help you gauge interest and encourage students to enroll in the complete paid course later. Additionally, consider using engaging content, testimonials, and strategic collaborations to market your courses. Remember, the key is to demonstrate the benefits and outcomes of your course to your audience.

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    Regards