Winners Announced: Share Your Marketing Tips and Win a Udemy T-Shirt!
Comments
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Hi Folks,
Here are my 3 tips for improving the marketing of my online course.
1) Be certain of your target audience.
2) Focus on fulfilling their needs.
3) Tell don't sell, meaning be clear on how what you offer benefits them.
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What are 3 tips you have to help improve your online marketing for your courses?
1) Share your course link page on facebook with poster indicating importance of any small topic in your course
2) Share your course link page on Instagram with poster indicating importance of any small topic in your course
3) Write a small story - how your course has power to enhance skills required in Industry. along with link of course link page.
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Sure, here are 3 tips to help improve your online marketing for your courses:
Focus on Your Target Audience: Before you start any marketing campaign, it is essential to understand who your target audience is. Take the time to research your target audience's demographics, interests, pain points, and preferences. By understanding your audience, you can tailor your messaging and promotional efforts to better resonate with them. This can help increase engagement and conversions.
Leverage Social Media: Social media platforms like Facebook, Instagram, LinkedIn, and Twitter are powerful tools for marketing your courses. You can use these platforms to promote your courses, engage with potential customers, and build a community around your brand. Make sure to share valuable content, engage with your followers, and run targeted ads to reach your ideal audience.
Create Engaging Content: High-quality content is essential for attracting and retaining customers. Create valuable, informative, and engaging content that showcases your expertise and helps your audience solve their problems. This can include blog posts, videos, infographics, and webinars. Make sure to optimize your content for search engines, so it appears in search results when people search for relevant keywords.
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To stand out , I explore and use varied platforms for people to reach for my content :
Consistent and meaningful usage of social media handles - INSTAGRAM short reels as it is widely used across geographies and by all age groups .
Extensive use of CANVA to exhibit my thoughts . Photographs /thumbnails /templates are readly available to make your content go eye catchy ,impressive and relatable .
I use BOOSTED to give my content audio/ video look and feel .As the attention span of people is less . I choose this apps for making short videos with significant and crisp content .
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3 Tips To Improve Online Marketing of my course(s):
1. Create Intriguing Titles & Subtitles - Make them want to get into the course by creating titles that make them want more.
2. Cover hot topics not being covered by others.
3. Encourage my online tribe and communities to support the course by pushing it out to their audience and providing an incentive to do so.
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Hi, I am new here, so I will just share what I would love
(without knowing if it exists yet or not)
- being able to collect E-mails through free content I post on social media
- connected to above - being able to create nice inviting landing page for the free course, where people get to know more about what I teach then click to video where I share some great stuff and invite audience to join my course
- Target my ideal audience by the data you collect (their interests) and send them info when I create new course.
I hope this is something helpful or something you were looking for.
Best, N
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1. Define your target audience: It's important to know who your target audience is before you start marketing your course. This will help you create content and messaging that resonates with them. Ask yourself questions like: Who is my ideal student? What are their interests and needs? What problems can my course solve for them? 2. Leverage social media: Social media is a great way to promote your course and reach a wider audience. Choose the platforms where your target audience is most active and create engaging content that highlights the benefits of your course. Use hashtags, share testimonials, and run targeted ads to increase your reach. 3. Offer a free trial or demo: Offering a free trial or demo of your course can be a powerful marketing tool. It gives potential students a taste of what they can expect and can help build trust and credibility. Make sure the trial includes enough value to entice students to sign up for the full course, and collect feedback from participants to improve your offering.
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Three tips that could help market your courses are:
1. Having your courses along with your other work connected in one place like a website or a linktree, so you can bring in students from your other platforms.
2. Have a compelling profile and description to attract users to your profile.
3. Give discounts or coupons when there are times with less people buying your class.
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1) Understand the scope of the course and ensure it is what is reflected in there- your course description should be self sufficient. It is already helping in my Cloud Practitioner course. Be generous and also point to freely available educational resources - your course should not be the only way to get to the student's goal
2) Forums like Linked in (professional) is preferred to social media like Facebook or Instagram - even if the latter help, I realize its marginal (further can even dilute the value of your course as people may take it lightly). And, the best way to get your course is word of mouth. Encourage your friends and others to share what you post - reachability is the key here the medium is just a mechanism.
3) Use of coupons to further allow people to take yours can reinforce the word of mouth behavior (mine is an actual case)
Other --> I already sent it to udemy instructor support but they noted they dont have resources. Currently, the explanations are limited in appeal (with just bold, italic) and links. We need to enhance this further (see Outlook in the web on how much one can add to the text content). This will greatly improve appeal and will spread the value of the course plus importantly education (the intention of the course) will be best amplified.
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here are the marketing tips
1.Optimize your course title and description
2.Create a promotional video
3.Offer a free preview
4.Leverage social media
5.Run promotions
6.Use email marketing
7.Create a website or blog
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Here are my 3 tips:
1. Social media to promote the course
2. Offer discounts and promotions3. Optimize the course title and description to get more attention.
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Hey Reader, here are some tips from me that might help.
1) Keep less but more experienced course makers on Udemy, which would give the user the trust to go with any listed courses and needs no research for the user in choosing the course.
2) Marketing!! marketing the top-selling courses on Udemy via influencers and ads to related content based on the internet.
3) Don't show these sales all time. Fix the yearly months to be your sale and market only them to a large extent.
(Build trust, Market properly, Systemise)
Bonus: Onboard more influencers (related to the content) to join you and make their courses
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basically using social media is common to improve help marketing.
1.Using Blog to collect users.
Udemy course has also genre so in the blog, set proper keyword in your article to boost your website access and let people know your online course.
2. Using Youtube
Make short video to introduce your online course so that people will know your content overview.
3.Using Twitter/Facebook
If your social account is powerful, using Twitter of Facebook is also helpful to improve marketing.
4.other way
It's too much for an individual to do, but if you can afford it, you might be able to use google ads for marketing.
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Hi, I would suggest the following tips:
Use Social Media: Regularly post videos about the courses on social media platforms, especially YouTube.
- Promotional Announcements and Emails: Use promotional announcements and emails every month inviting students to enroll in your courses with a discount.
- Trending Quality Content: Courses in high demand and with good quality content to be created.
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3 tips to help improve improve online marketing are :
1. Before marketing the course, make an analysis of your ideal students for that specific course. This way, marketing can be targeted towards the specific audience with more success rate.
2. Research other available courses of the same topic and try to offer something different and unique. While marketing, mention what value your course adds when compared to the other courses in the competition.
3. Build social proof by requesting users who have already enrolled in the course to leave genuine feedback once they finish the course. Social proof will be useful in marketing courses to new users who might base their decision to buy the course on the feedback already provided.
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Here are my tips which I improved
1- Whatsapp marketing
2-SEO
3- Social Media Marketing
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Hello,
Here are the tips:
1. Build good contents and suitable for the targeted audience and it's better if having planning to update the courses continuously
2. Encourage audience by offering promotion code/discounts...by enrolling the courses
3. Leverage social medial to share the courses to potential audiences, especially highly rated courses
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1. Provide them more promotional code and video.
2. Provide the circulation of promotional video at Facebook, twitter, Instagram, etc.
3. Provide them occasional discounts as per their country.
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The 3 tips would be :
1. Share the course landing page url on social network.
2. Strong introduction keeping the video ON.
3. Respond to any question immediately and share as much material as possible for reference.
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provide a public platform like a github. and also provide a doubt session. where learner can communicate with instructor . also provide a group like facility where learner can put their queries and discuss their problem. and also provide a placement assistant . How we can improve our resume . and how we can improve our communication skills. and what are the necessary skill to place in a mnc.
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Teach What You Know and Love:
Focus on creating courses that you're passionate about and have expertise in. This will make your courses more engaging and easier to promote.
Share Valuable Content:
Share blog posts, social media updates, and other valuable content related to your courses.
Optimize Your Course Title and Description:
Make sure your course title and description are optimized for search engines. Make sure your course description accurately describes the course content and highlights the benefits of taking the course.
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Optimize your course title and description: Make sure your course title and description accurately reflect what your course is about and includes relevant keywords that potential students might search for. This will increase the visibility of your course in search results.
Leverage social media: Use social media platforms like Twitter, LinkedIn, and Facebook to promote your course. Share snippets of your course content and encourage your followers to enroll. You can also use paid social media advertising to target specific audiences who may be interested in your course.
Encourage reviews: Positive reviews can help increase the visibility and credibility of your course. Encourage your students to leave reviews by providing excellent customer service and offering incentives like discounts on future courses. You can also use social proof tools like Trustpilot or Google Reviews to showcase positive feedback from your students.
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Content, Correct Channels and Consistency
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Optimize your course title and description: Your course title and description are two of the most important elements of your course's marketing. A clear and compelling title can attract more students to your course, while a well-written description can help them understand the benefits of enrolling. Use keywords that your target audience is likely to search for and include a brief overview of what students can expect to learn from your course.
Leverage Udemy's promotional tools: Udemy offers a range of promotional tools that you can use to increase the visibility of your course. For example, you can participate in Udemy's deals programs to offer discounts to potential students, or you can create a free preview of your course to give them a taste of what's included. You can also use Udemy's messaging tools to communicate with students and build relationships with them.
Encourage student reviews and referrals: Positive reviews and referrals can be incredibly valuable for promoting your Udemy course. Encourage your students to leave reviews and ratings for your course, and respond to their feedback to show that you value their opinions. You can also offer incentives for students who refer others to your course, such as a discount on a future course or a special bonus. Make sure to thank your students for their support and continue to engage with them even after they've completed your course.
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Here are my tips :
1.Developing customer personas is key to successfully marketing your course. To make sure your marketing messages speak directly to potential students, it's important to understand who they are and what they want. To gain a better understanding of your ideal student, consider researching your current student base, reading reviews from past students, and understanding the needs of your target audience.
2.Customer reviews are an important part of marketing your course. According to research, 81% of consumers do their research online before making a purchase. By displaying customer reviews, you can build trust with potential students, which can lead to higher enrollment rates. Be sure to request reviews from past students and display them prominently on your website and other marketing channels.
3.Social media is one of the most powerful tools available for marketing your course. Through social media, you can reach a large audience of potential students, build relationships, and create a unique brand identity. Consider creating profiles on multiple social media sites and posting interesting, relevant content to engage potential students. Additionally, you can use paid advertising on social media to reach even more people.
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3 tips that I consider valuable for improve online marketing of courses
1. Keep your course always up to date with the trending pace of changes. This gives the learners the assurance of the shelf-life of the value they invest in that course.
2. Keep your course material content from 3 to 5 hrs and if the content could not be covered within that time range split into two courses. Also, each video session should not exceed 5 mins. This enables the learners to hold their attention to grasp any new technology also given the situation that there is a plethora of technologies to pick from.
3. Leverage the social media as well as professional sphere of people working in organizations to popularize the courses. If possible, give some free heads up to create interest on the topic or some free webinars. It helps both ways showcasing knowledge on subject matter to a wider audience as well as organization capability building.
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Here are three tips I generally follow
1) Posting promo links of courses on various Facebook group, and also sending the promotional announcement to the students.
2) Creating valuable content on youtube and directing the subscribers to udemy Course
3) Create a free course and that will drive the traffic to other paid course.
these three things are helping me as I have one free course which directs traffic to my main courses. Also posting on various facebook group also helps.
thanks,
Atul
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Although there are many ways for marketing your course. However, in my point of view, the following ways will help to attract audience and increase traffic conversion.
Social Media: Advertise your course on free social media platforms i.e YouTube, Facebook, expatriates, Pinterest, LinkedIn etc in order to attract audience.
Free Coupons: Generate free coupons and share with your colleagues, friends across the border. Make a condition that after completion each participant shall provide review on your course and share certificates on social media.
Emailing to the Right Professionals: Share your promotion / offers through emails to the same professional, learners, students, job seekers and also with those who are already registered in your course to update them about new course & promotions.
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My rules are simple:
1. Identify your target audience
2. Leverage social media platforms
3. Offer valuable content
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Hello @Bella
(Bella Almeida),I Don't Know Specific Answer but I give my best
Identify and target your niche: Focus on a specific audience or niche for your courses. Clearly define your target students and tailor your marketing messages to address their specific needs and interests. This targeted approach will resonate more effectively with potential students and help you stand out in a crowded online marketplace.
Leverage social proof: Encourage satisfied students to leave positive reviews and testimonials for your courses. Display these testimonials prominently on your website and marketing materials. Social proof is a powerful tool that builds trust and credibility, compelling others to enroll in your courses.
Utilize email marketing: Build anlist of interested prospects and stay connected with them through regular email marketing campaigns. Provide valuable content, updates, and exclusive offers to your subscribers. By nurturing these relationships, you can convert prospects into paying students and encourage repeat enrollments.
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