Hi Bella, Thank you for giving this opportunity to share our thoughts and learn from each other. Here are my 3 pointers : 1) Writing leveraging social media & Website : Social media platforms are very powerful tool for online marketing specially Facebook, Twitter, LinkedIn, Instagram and Youtube to promote courses via information sharing or even giving access to limited part of courses. If you have own website then thats wonderful place to showcase own work and connect to Udemy platform, or even if you don't have own website at least you can write blogs at various sites and free sites like blogspot etc about own courses. Few important tips here would be to - share videos on youtube about own courses, post about own courses on social media platforms at regular basis, provide snapshots of important parts from the courses as well as the positive reviews. 2) Promotional Offers : Offers some free but limited resource from the course to try out, that could be the course via coupon, related eBooks & webinars. One easy way to start is to use promotional messages each month that Udemy provides to invite students, which can be used to invite them to enroll in own courses with a discount. 3) Pricing Strategy - Pricing is a very important factors for marketing, which is sensitive to Place and product. So depend on the time like its global holiday like Christmas or more regional like Chinese new year or Indian Holi etc for example, you can create special offers. Even terms like black-Friday has become so popular. So keeping in mind the place and its current situation to spend and the demand of the product (in this case course) , the pricing should be dynamic. Thanks
... View more