I can certainly share and rant for a bit, there 'may' be 3 things. Make group and posts: We are around 30,000 members now built over 5 years, I have daily auto posts, student posts, and posts I do when something relevant comes up. Auto posts are posted to all my social media (2 FB pages, FB group, LI profile, LI page, Twitter). I use the same posts but they are staggered, so no 2 platforms has the same posted the same week, normally 2-3 weeks in between a single posts is posted on <some> platform. Posts are scheduled 2-3 years ahead. Auto posts: I picked a social media auto poster up on AppSumo, I think $100-200 for lifetime access, just make sure it meets your needs. We post: 1x practice questions from each certification we teach (currently 4) per week. Free study guides (4 different ones, 1 per week). Where are you from posts every 3 months Tip Tuesday with exam/study tips (30 posts cycled) and 10 others all for engagement. I then post 2 Udemy/own website sales per month, with my auto posts and student posts they are less than 5% of the posts. I do competitions every 2-4 months where students can win my courses or if they have them all give to others or get a $25 Starbuck's/amazon gift card, anyone can enter, but they have to be in group. I do welcome messages to all members to the group every Wednesday "Welcome Wednesday", where I do a welcome message with what the group is, how to engage, my course, and a long list of free and paid resources. Early on I joined groups in the same topic, just being helpful, answering questions and sharing knowledge. No promotion. After a few months of being helpful I approached the other group admins asking if I could post my courses with coupons in their groups, they all said yes, since they knew me by now. Now years later I actually stopped it, and they are doing it for me, every 2-3 months they post about me and my courses, much better advertising. The group now: I started the group to support my Udemy students, now it is more bi-directional. I still get Udemy students still who want help, support and to talk to others on a similar path, but the majority of students who join are people studying who do not know me or Udemy, and I then often turn them into students in my courses. IF you are planning this long term, build a community a tribe now, I spent maybe 75% of my time the first 4 months to lay the foundation for my community. How my community members are my best advertisers. I also built an email list from my own course hosting enrollments, my website, my FB group, and a handful of forms, I think around 20k now, they also get similar materials to above but only every 2-4 weeks. I also have email automations, you signup for a certain list you get the automations that is most helpful. This of course all assumes you have a good course, good visuals, SEO and all that fun.
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Community Champion
